Media Industry
Industry: Email Alert RSS FeedMeredith pushes ahead with Do It Yourself
Folio: The Magazine for Magazine Management, Feb 1, 1995
Meredith Corp., which this month plants Home Garden in the marketplace, is expected to turn its attention next to launching the quarterly special-interest Do It Yourself as a subscription-based magazine, possibly in July. Meredith is about to begin conducting direct-mail tests for the title, which currently has a distribution of 450,000.
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