Folio: The Magazine for Magazine Management

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Articles in June 1, 1997 issue of Folio: The Magazine for Magazine Management

• Spring brings high-level moves
  by Tony Case
• Publishers heed nature's call
  by Lorraine Calvacca
• A Web-ripened launch from SmartWired; the Sonoma, California, publisher uncorks a new market by giving readers online taste test of Smart Wine
  by Jennifer Sucov
• The role of magazines in the new media age
• U.S. missing in bidding action for Disney's II
  by Tony Case
• Verge
• Price-raising tricks of the trades; Can you increase your title's subscription rate without hurting your readership? The answer could be yes, if you consider these factors
  by Eric Freedman
• Court rules in Beer brawl
  by Tony Case
• John T. Kuznia
• Strategy meetings that make a difference
  by James (American journalist) Parker
• CurtCo shuffles entertainment unit
  by Tony Case
• Magazines get a handle on ratebase management
  by Tony Case
• Redesigns spike single-copy sales
  by Cris Beam
• Steep libel claims raise concerns
  by Jeff Garigliano
• Search and destroy
• Production professionals: earn more, learn more, do more
  by Rolf Maurer
• Bauer sees teen market as a Snap!
  by Tony Case
• ePlay
• Young, hungry, and on the hunt
  by Caitlin Kelly
• Reed Elsevier teams up with Microsoft
  by Tony Case
• Naked on the highway
• Web design dos and don'ts
  by Jennifer Sucov
• 1997 Ad
  by Tony Case
• Kim Hysko
• Subscriber surveys that sing
  by Julie A. Laitin
• Medical World acquires a dozen titles
  by Tony Case
• Sweater heats up club-kid market
  by Jeff Garigliano
• 1997 Ad
  by Jennifer Sucov
• Entrepreneur goes home
  by Eric Charlesworth
• Finding fulfillment on the Internet
• Stock options
  by Jeff Hadfield