Folio: The Magazine for Magazine Management

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Articles in May 15, 1995 issue of Folio: The Magazine for Magazine Management

• Singing the stampsheet blues
• Revenues on the rise for major regionals
• Times Mirror deals sports trade to Cardinal
• Seybold Boston 1995: going online and more
  by Debby Patz
• Over there
  by Tim Bogardus
• Mike McGrath's comic relief
  by Chris Beam
• Holding on to 'vulnerable' subscribers
• Rocky Mountain sigh: Cowles closes start-up
• Are the stampsheets licked?
  by Jenna Schnuer
• You can make money on the Internet
  by Wes Kussmaul
• Mademoiselle grows up
  by Barbara Love
• Generation X a double-edged sword
  by Robert Sentinery
• Marvin Runyon: angel maker
  by Anne M. Russell
• Epicurean titles savor page gains
• Cahners powers up Boating for Women
• Public pictures, private lives
  by Lorraine Calvacca
• Need a job? Think like a recruiter
  by Tony Lee
• The ABC's of a strong ABP
  by Sal Marino
• The secret to selling reprints: be proactive
• Big Apple mayor scares newsstand owners
• How the gardening market grows
  by Abbe Wichman
• Trash the bad rap on reps
  by Brian Callaghan
• TV or not TV?
  by Lorraine Calvacca
• Penton and PTN talk alliance
• Advanstar posts solid first-quarter results
• Online ad pricing keeps publishers guessing
  by Lorne Manly
• Paralysis through analysis
  by E. Daniel Capell
• How to get ad support for increased frequency
  by Jim Spanfeller