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Starz Encore Group LLC plans to roll out a new corporate name, Starz Entertainment Group LLC, a new channel lineup, which includes renaming several Starz channels and adding the Encore name to several theme channels, and a new logo with updated on-air graphics and marketing materials
Hotel & Motel Management, Feb 21, 2005 by Stacey Higgins
Starz Encore Group LLC plans to roll out a new corporate name, Starz Entertainment Group LLC, a new channel lineup, which includes renaming several Starz channels and adding the Encore name to several theme channels, and a new logo with updated on-air graphics and marketing materials. The changes will be complete by March 31.
Compiled by Stacey Higgins, shiggins@advanstar.com
COPYRIGHT 2005 Advanstar Communications, Inc.
COPYRIGHT 2005 Gale Group
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