Business Services Industry

Affinia Hospitality and Thistle Hotels formed a sales-and-marketing alliance to expand awareness and build business in the United States and United Kingdom

Hotel & Motel Management, March 15, 2004 by Elaine Simon

* Affinia Hospitality and Thistle Hotels formed a sales-and-marketing alliance to expand awareness and build business in the United States and United Kingdom. The alliance focuses on cross-promoting Thistle's 56 hotels in England, Scotland and Wales and Affinia's nine hotels in New York to guests and travel agents through joint sales calls and e-marketing initiatives.

Compiled by Elaine Simon, esimon@advanstar.com

COPYRIGHT 2004 Questex Media Group, Inc.
COPYRIGHT 2008 Gale, Cengage Learning
 

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