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Industry: Email Alert RSS FeedJust Born
Discount Store News, June 22, 1998
Just Born is celebrating its 75th anniversary with new product introductions, a new logo, and a new advertising slogan: "A great candy isn't made . . . it's Just Born." Supporting the retro craze were launches of Root-T-Toot root beer flavored candies and Cool Kids spearmints early this month, followed by the late August introduction of junior-sized versions of Mike and Ike and Hot Tamales.
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