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Asian food outscores others in guest satisfaction: percent judged excellent for 12 mos. ended Dec. '07

Nation's Restaurant News, May 12, 2008

[ILLUSTRATION OMITTED]

Asian food outscores others in guest satisfaction
Percent judged excellent for 12 mos. ended Dec. '07

               ASIAN FOOD   NON-ASIAN FOOD
SIZE OF           45%            34%
PORTIONS
VARIETY           40%            31%
OF FOOD
GOOD VALUE        38%            31%
FOR MONEY
QUALITY OF        44%            36%
FOOD
TASTE/FLAVOR      45%            38%
OF FOOD
ACCURACY OF       52%            45%
ORDER

SOURCE: THE NPD GROUP/CREST

NOTE: Table made from bar graph.
COPYRIGHT 2008 Reproduced with permission of the copyright holder. Further reproduction or distribution is prohibited without permission.
COPYRIGHT 2008 Gale, Cengage Learning
 

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