Food Industry
Industry: Email Alert RSS FeedBennigan's extends express lunch to weekends
Nation's Restaurant News, August 28, 2000
PLANO, TEXAS -- Bennigan's Grill & Tavern extended its weekday express-lunch program, originally launched 14 years ago to target busy workers, to Saturdays and Sundays. It hopes to attract diners who are just as busy on the weekends as they are on the other days.
The casual-dining chain's "Time Crunch Lunch" guarantees that meals not served within 15 minutes of being ordered will be free. The offer is good between 11 a.m. and 3 p.m.
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Diners have the option of choosing the express service. Those who do will receive a stopwatch from their servers to keep track of time.
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COPYRIGHT 2008 Gale, Cengage Learning
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