Food Industry
Industry: Email Alert RSS FeedRoadhouse Grill relaunches radio spots, adds media markets
Nation's Restaurant News, Nov 11, 2002
POMPANO BEACH, FLA. -- Roadhouse Grill relaunched its "I Love Food-I Love Roadhouse Grill" campaign in the Florida cities of Miami, Fort Lauderdale and West Palm Beach and broke the campaign for the first time in the New York cities of Buffalo and Rochester.
The relaunch includes two new 60-second radio spots from Tinsley Advertising & Marketing of Miami, supported with coupon drops and in-store material.
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The relaunch follows a successful six-week summer campaign.
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