Food Industry
Industry: Email Alert RSS FeedNew World Coffee to test franchise waters
Nation's Restaurant News, June 2, 1997
NEW YORK -- Specialty coffee operator New World Coffee Inc. announced its first franchising campaign with plans to add 30 franchises by year-end.
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The company hopes to generate new revenues, expand and develop its brand identity and fill in the franchise niche ignored by competitor Starbucks.
COPYRIGHT 1997 Reproduced with permission of the copyright holder. Further reproduction or distribution is prohibited without permission.
COPYRIGHT 2008 Gale, Cengage Learning
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