Remington drives sales with campaign

Shooting Industry, August, 2007 by Russ Thurman

Beginning Aug. 1, Remington launched its largest consumer rebate ever offered in a single season. The Remington "Load Up On Savings" promotional campaign features extensive firearm and ammunition consumer rebates to drive sales throughout the fall and winter hunting seasons. With valid purchases from Aug. 1 through Dec. 31, 2007, consumers receive savings on selected Remington firearms and BuckHammer Slugs and Express Core-Lokt. An extended rebate offer applies to Remington Wingmaster HD hunting loads with purchase dates from Aug. 1 through Jan. 31, 2008.

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National advertising campaigns, coop advertising and point-of-purchase materials will support the Load Up On Savings rebate program. For more details, contact your Remington sales rep or visit the "Partners" section of www.remington.com.