Olive oil is perceived as healthier

Prepared Foods, Oct, 2004

Olive oil is perceived as healthier than other oils, but is expensive to use. Kerry Americas recently unveiled a non-trans olive oil shortening powder. High in monounsaturated fats, the powder meets today's strong demand from the bar market for heart-healthy oils, incorporating the benefits of olive oil without introducing hydrogenated or trans fats.

Containing 70% virgin olive oil, it is spray-dried for ease in storage (it features a 12-month shelflife) and handling in formulations from bench top to production. Kerry Americas, Marty Anker, 608-363-1334