International Flavors and Fragrances

Prepared Foods, Feb, 2003

CulinEssence[TM] The "essence" in International Flavors & Fragrance's (IFF) CulinEssence[TM] program is the unique value contributed by a global team of talented chefs. Leading IFF's CulinEssence[TM] team is Chef Florian Webhofer. Chef Webhofer holds the Master Chef credential in both Germany and the Netherlands, an envious distinction earned after 16 years of combined training and experience. Supporting Chef Webhofer is a global team of accomplished chefs based in leading markets around the world.

IFF's chefs advance the evolution of global cuisines by calling upon their extensive backgrounds and experience in satisfying consumer tastes in restaurant fare and grocery products. Translating authentic global tastes into locally appreciated versions is an important dimension of CulinEssence[TM]. For example, an authentic Indian taste may need to be interpreted if it is intended for consumption in another part of the world.

At IFF, the CulinEssence[TM] team is indispensable in the flavor development process. The creative combination of cutting-edge flavor technology and global culinary arts at the highest level sets IFF apart as a leader in the flavor industry. CulinEssence[TM] is the "gold" in gold standard prototypes, relied upon by applications scientists and research and development professionals to represent a product's true flavor target.

Working with IFF's customers in "real time" chef-to-chef collaboration accelerates creativity and innovation, keeping IFF flexible and responsive to its customers. From culinary immersions to product presentations, IFF CulinEssence[TM] chefs create experiences that inspire.

IFF is the world's leading creator and manufacturer of flavors and fragrances used in a wide variety of consumer products--from beverages and food products to fine fragrances personal care and household products. IFF has sales, manufacturing and creative facilities in 37 countries worldwide and annual sales exceeding $1.8 billion.

For more information, please visit IFF's web site at www.iff.com

COPYRIGHT 2003 BNP Media
COPYRIGHT 2008 Gale, Cengage Learning

 

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