Heinz: leaner, meaner days ahead

Prepared Foods, April, 1997

Heinz chairman and CEO Anthony O'Reilly laid the groundwork for the plan last September in a meeting with shareholders, suggesting Heinz "would divest ourselves of assets which do not play to major strengths."

Heinz derives 75% of annual sales from six core groups: foodservice; ketchup and condiments; tuna; baby food; pet food; and weight control. Nomi Ghez, an analyst with Goldman Sachs, says the move is not totally a surprise considering that Heinz is one of the last food giants to restructure and return to core-product emphasis.

COPYRIGHT 1997 BNP Media
COPYRIGHT 2008 Gale, Cengage Learning

 

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