Ben & Jerry's expands Fair Trade products

Dairy Foods, Nov, 2006

Ben & Jerry's is expanding its Fair Trade Certified ice cream flavors, making it the largest ice cream and frozen food manufacturer to offer Fair Trade Certified ingredients. Ben & Jerry's Fair Trade Certified line-up now includes: Vanilla, Chocolate, Coffee, Coffee Heath Bar Crunch, and Coffee Coffee Buzz Buzz Buzz.

The announcement comes during Fair Trade month when TransFair USA and businesses across the country are highlighting the importance of Fair Trade Certified products to third world producers. Fair Trade creates stronger economic conditions, which help farmers teed and clothe their families, send their kids to school, get better health care, in general improve the quality of their lives, said Paul Rice, founding President & CEO of TransFair USA, the only Fair Trade certification organization in the United States.