Food Industry
Industry: Email Alert RSS FeedWhey-based Energy Drink
Dairy Foods, Jan, 2002
* Company: Next Proteins
* Location: Carlsbad, Calif.
* Introduced: July 2001
* Details: Designer Whey Protein Blast is a high-protein sports drink made with a blend of whey ingredients (whey protein isolate, whey protein concentrate and hydrolyzed whey protein concentrate). Unlike most rich, thick protein drinks, this is a refreshing, light and flavorful beverage loaded with electrolytes, much like a sports drink, but without all the unwanted calories in the form of carbohydrates. A 20-oz bottle contains only 70 calories, Og fat, 1g total carbohydrates and 17g protein. Two varieties are available: Orange Passion FIT and KiwiSTRONGberry.
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