Kraft Foods

Drug Store News, Oct 11, 2004 by Michelle L. Kirsche

Beginning this month, Kraft Foods will include a "South Beach Diet Recommended" logo on product packaging to alert consumers to which Kraft foods fit within the South Beach diet plan. Products include, but are not limited to Boca Burgers, Kraft 2% Milk and Fat Free Singles, certain Oscar Mayer Dell meats, Planters assorted nuts and Light N' Lively Cottage Cheese. Also this month, Kraft will launch its "Kraft South Beach Diet Recipe Sampler," a 90-page color booklet featuring 45 recipes and food-choice tips.

According to the company, the booklet is a starter kit for the South Beach Diet and features an overview of the eating plan. It also offers coupons for "South Beach Diet Recommended" Kraft Foods products.