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Health Care Industry
Industry: Email Alert RSS FeedDignified Products
Drug Store News, Nov 12, 2007
Dignified Products recently introduced its Pill Bottle Magnifier, an item that helps those who have difficulty with vision to better read their prescription drug labels.
"Medicine compliance is complicated by the inability to read the prescription label," the company stated. "Many people take the wrong prescription or the wrong dosage."
Presbyopia, an eye's diminished ability to focus, which is associated with old age, begins impacting people around age 40. According to the AARP, 84 percent of adults 45 and older take at least one prescription or nonprescription drug.
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The item has been placed nationally at Wal-Mart stores at a price point of $2.97, the company reported.
COPYRIGHT 2007 Reproduced with permission of the copyright holder. Further reproduction or distribution is prohibited without permission.
COPYRIGHT 2008 Gale, Cengage Learning