Drug Store News

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Articles in April 7, 1997 issue of Drug Store News

• Genovese ad campaign reflects on long history of community care
• Challenges don't stop ethnic performance
• The impact of hypertension on your bottom line
  by Kendall Shaw
• Styling aids continue growth path
  by Liz Parks
• American Stores calls for support in meeting with top suppliers
  by James Frederick
• Dark and Lovely color line touts first hypoallergenic benefits
  by Liz Parks
• Aging boomers drive retail home health care
  by Allene Symons
• Hoffa's ghost haunts APhA delegation in L.A
  by Ken Rankin
• Relaxers No.1 thanks to niche opportunity
  by Liz Parks
• Rite Aid restructures department to jump start marketing efforts
  by Lisa I. Fried
• Long dials into new phone technology
  by Allene Symons
• The new rules for marketing to the 25 million baby boomers over 50
• Phar-Mor chairman looks to plan discount vitamin chain
  by Barbara White
• Hair color riding wave of surging sales
  by Liz Parks
• Rite Aid, SmithKline Beecham unite on mail order, health care initiatives
  by Lisa I. Fried
• Shoe inserts designed to relieve lower body pain
• Pursuing tomarrow's big idea: 3 companies meet the challenge
  by Lisa I. Fried
• Bergen and Ivax split, but synergy lingers
  by Allene Symons
• Strategies emerge for ethnic beauty care
  by Liz Parks
• Revamped logistics plan enters phase 3 as P&G handles return concerns
• NACDS aims to head off tighter DEA regs
• Missed opportunities abound in skin care
• Former Thrift execs aim to revive Kerr
  by Lisa I. Fried
• Bristol-Myers Squibb breaks ground with direct response/product sampling website
  by Jennifer Kulpa
• Ethnic cosmetics poised for strong growth in '97
  by Liz Parks