New ads for Henry's - Weiden and Kennedy Inc. develop ad campaign for Henry Weinhard's - Brief Article

Modern Brewery Age, March 5, 2001

Weiden + Kennedy of Portland, OR, have developed a new advertising campaign for Henry Weinhard's. Three new television ads have been produced and began airing in the Portland and Seattle markets the week of February 26th. New 30--second radio will also break in Spokane, Boise and Eugene.

"Henry's has a rich tradition in this region and was a forerunner to the whole craft beer craze," said W+K account director Tom Blessington. "This campaign reminds consumers of the beer's quality and relevance."