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Industry: Email Alert RSS FeedNew ads for Henry's - Weiden and Kennedy Inc. develop ad campaign for Henry Weinhard's - Brief Article
Modern Brewery Age, March 5, 2001
Weiden + Kennedy of Portland, OR, have developed a new advertising campaign for Henry Weinhard's. Three new television ads have been produced and began airing in the Portland and Seattle markets the week of February 26th. New 30--second radio will also break in Spokane, Boise and Eugene.
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"Henry's has a rich tradition in this region and was a forerunner to the whole craft beer craze," said W+K account director Tom Blessington. "This campaign reminds consumers of the beer's quality and relevance."
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