The 2003 edition of "Beer is Volume with Profit"

Modern Brewery Age, July 21, 2003

The 2003 edition of "Beer is Volume with Profit," Miller Brewing Co.'s 78-page state-of-the industry publication, was released in early July, complete with a new data, new charts and some previously unavailable industry information. "Our new look is complemented with information we're making available for the first time," said Joan Zitzke, sales communications manager. "We have broaded the publication's scope, expanded the Convenience Store chapter, added several new charts including charts listing the leading import and flavored malt beverage brands." To order a free copy of Beer is Volume with Profit, log on to www.milleradvantage.com.

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