It's not your father's Milwaukee's Best anymore

Modern Brewery Age, August 2, 2004

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Caption: It's not your father's Milwaukee's Best anymore--Milwaukee's Best is being spiced up with a new promotion that coincides with the introduction of new packaging for the brand. The "Full House-Playboy Style" poker promotion allows consumers to enter to win a poker game with Playboy Playmates at the Playboy mansion in Los Angeles, CA. Playboy "Playmate" Deanna Brooks is featured on new point-of-sale items for the promo.

COPYRIGHT 2004 Business Journals, Inc.
COPYRIGHT 2004 Gale Group

 

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