Ten reasons you should be using 360-degree feedback

HR Magazine, April, 1995 by Robert Hoffman

* Is a computer-based evaluation or a paper-and-pencil form best for the organization?

Organizations responding fully to these issues can expect smooth implementation. While creating a high-involvement culture, 360 [degrees] feedback provides a proactive system that truly aligns behavior with organizational expectations. Adherence to these principles promotes the corporate vision, enhances relationships between employees, and provides the constructive feedback most employees crave.

Robert Hoffman is a senior human resource professional and president of ORBOB Consulting Inc., a firm specializing in organizational diagnostics, feedback and innovative solutions. In addition to professional certifications and a BA degree, he holds a master's degree from Fairleigh Dickinson University with a specialization in human resources psychology.