Business Services Industry
Reckson holds broker party on Thanksgiving Day
Real Estate Weekly, Dec 25, 2002
It was a cold, blustery Thanksgiving Day, the type that made everyone want to turn over and catch another hour of sleep. But that didn't stop the Reckson Associates leasing team at 810 Seventh Ave. - Michael Berman, Robert Fink and Denise Adomo- - from having one of the best holiday broker events ever in New York City.
Imagine getting top brokers from Insignia/ESG, Newmark, Julien Studley and CB Richard Ellis to come out and look at space on a day where everyone gets to sleep late? It not only happened, but in a big way- - a total of 125 guests in all.
How did the Reckson team do it? By giving brokers and their families front row seats to the biggest show in town that day- - the Macy's Thanksgiving Day Parade.
Not only did the fourth floor at 810 Seventh, with its huge windowed expanses, provide a sky-box feeling and an ideal vantage point to view the parade, but Reckson added all of the finishing touches- - clowns performing magic tricks and face painting, and lots of family-friendly refreshments, from hot chocolate and coffee to pastries and bagels.
Turned out, family fun and real estate marketing can be a potent combination, particularly when your building is on the Macy's parade route.
- 5 Rules for Immediate Annuities
- Death in the Family: 12 Things to Do Now
- Dumbest Things You Do With Your Money
- 6 Online Networking Mistakes to Avoid
- 401(k) Mistakes to Avoid
- 5 Economic Scenarios to Keep You Up at Night
- The Real ‘Best Places to Retire’
- Best Credit Cards for You
- 12 Tough Questions to Ask Your Parents
- The Real ‘Best Colleges’
- Home Buyer Tax Credit: How to Cash In
- Why You Shouldn't Bash Cash
- 8 Phony 'Bargains' and Better Alternatives
- Danger: 3 Debit Card Scams to Avoid
- 6 Myths About Gas Mileage
- 29 Fees We Hate Most
- Quick and Easy Ways to Boost Returns
- Best Stocks to Buy Now
- Lower Your Taxes: 10 Moves to Make Now
- New Jobs: 8 Lessons from Real-Life Career Switchers
- The New Job Market: Who Wins and Who Loses?
- Health Care Reform's Public Option: Everything You Need to Know
- Volunteer Work When Unemployed: Should You Work for Free?
- Whose Recovery Is This?
- Long-Term-Care Insurance: 4 Biggest Risks to Avoid
Content provided in partnership with
Most Recent Business Articles
- Multiple criteria evaluation and optimization of transportation systems
- Multi-criteria analysis procedure for sustainable mobility evaluation in urban areas
- A two-leveled multi-objective symbiotic evolutionary algorithm for the hub and spoke location problem
- Multi-criteria analysis for evaluating the impacts of intelligent speed adaptation
- The development of Taiwan arterial traffic-adaptive signal control system and its field test: a Taiwan experience
Most Recent Business Publications
Most Popular Business Articles
- 7 tips for effective listening: productive listening does not occur naturally. It requires hard work and practice - Back To Basics - effective listening is a crucial skill for internal auditors
- FAS 109: a primer for non-accountants - Financial Accounting Standards Board's "Statement 109: Accounting for Income Taxes"
- LIFO vs. FIFO: a return to the basics
- Too Young to Rent a Car? - 25-years-old the minimum age for car renting - Brief Article
- Design a commission plan that drives sales - Sales Commissions
Presented by American Express