Advanced Digital fills telecom market niche

Real Estate Weekly, April 5, 2000

Calling it "technology equity and fairness," Advanced Digital Internet (ADI) president Andrew Benson announced that with the introduction of the small building T-1 program, New York City residents living in smaller apartment buildings can now have the same access to high speed and wireless Internet service as larger residential and commercial buildings.

"Most New York providers of high-speed and wireless Internet services are by-passing smaller buildings and leaving them without access in their attempt to capture larger market shares. ADI will fill this void and seek customers in smaller residential buildings where most New Yorkers live. After all, they deserve the same technology choices as those in larger ones," said Benson.

ADI's initiative will target residential buildings with fewer than fifty units and will be offered at competitive prices. The T-l speed for smaller buildings has already been deployed in numerous Manhattan buildings and is steadily growing.

"Our service offers the best of both worlds -- warp speeds and no wires. With this option, small building residents can now gain Internet access without the disruption of cable or telephone wiring," added Benson.

"This will allow ADI to meet the demand for high-speed access," said Steven Granat, ADI's vice president of sales and marketing. "Our goal is to satisfy the future needs of subscribers and remain customer-oriented."

Founded in 1998, ADI is a leading customer service-oriented provider of dedicated high speed Internet access through both wired and wireless solutions. Unlike telephone and cable modem companies, ADI partners with small and large building owners and property managers to deliver the highest quality access available today. ADI's existing architecture allows for the immediate introduction of select applications, such as video conferencing, streaming videos, and multi-media, to the home user. The company's current marketing efforts are focused on Manhattan, but plans are underway to expand nationally over the next 12 months.