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American Demographics, March, 2000 by John Fetto
College graduates entering the workforce today want the sort of job benefits that will have a greater impact on their little black books than on their bank books. According to an online poll conducted by Jobtrack.com, an online job-listing service, a majority of college students and recent graduates (61 percent) want benefits that are related to lifestyle needs rather than financial ones.
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Such findings further support the belief that today's new grads place a high priority on balancing work with their outside lives, says Richard White, Career Center director at Rutgers University: "After watching their parents' generation sacrifice time for their careers, the current generation has decided that they would rather have free time to spend with their friends and family."
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