McDonald's and Cellfire Team for Savings in Utah

Food & Beverage Close-Up, April 16, 2008

FOOD AND BEVERAGE CLOSE-UP-16 April 2008-McDonald's and Cellfire Team for Savings in Utah(C)2008 - CloseUpMedia - newsdesk@closeupmedia.com

Cellfire announced a McDonald's promotion in Utah that offers consumers free iced coffee, when they use Cellfire mobile coupons at participating McDonald's locations.

Cellfire is the only nationwide discount offer service, enabling consumers to conveniently receive and retain savings right on their mobile phones.

"Cellfire is appealing because it is easy to use and helps consumers interested both in saving money and enjoying McDonald's," said Rob Sparrer, a local McDonald's owner/operator.

The McDonald's free iced coffee promotion will run from April 7 through April 27, as part of the launch of McDonald's new iced coffee beverage and is good at participating restaurants throughout Utah, western Wyoming and eastern Nevada (no purchase is necessary).

Consumers downloading Cellfire to their mobile phones will receive the free iced coffee offer and future offers by participating McDonald's restaurants.

"Like our partner, McDonald's, Cellfire offers consumers convenience and value," said Brent Dusing, CEO of Cellfire. "Cellfire enables consumers to save money at their favorite stores and restaurants without the hassle of clipping, printing or forgetting their coupons -- the coupons are always available on their mobile phone."

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