uBid Customers Are 'Sold!' on Faster Response Times With NetScaler

Market Wire, August, 2004

NetScaler, Inc., a pioneer in application delivery systems, today announced that online auctioneer uBid Inc. has deployed NetScaler 9000 Series products to improve response times, server performance and security of its bidding site. uBid selected the NetScaler 9000 Series primarily for its superior application optimization capabilities, thus enabling faster page loads and transactions. By deploying NetScaler systems, uBid has also strengthened attack defense and cut bandwidth needs in half by compressing both the dynamic and static content of its applications.

"uBid's five million registered customers rely on us to provide them with an agile experience...a customer expectation that we take very seriously," says Mano Sivashanmugam, vice president of information technology, uBid. "Since we deployed the NetScaler 9000 Series application delivery systems, our customers are seeing as much as a 50 percent improvement in dial-up response times and a 30 percent improvement for even broadband connections."

After an intense and competitive review, uBid discovered that only NetScaler systems offered the unified application-layer optimization capabilities it needed to improve end user response times and server performance, as well as reduce both bandwidth costs, server load and SSL traffic.

uBid operates an online auction at www.ubid.com and is the most recognized and trusted business-to-consumer marketplace, consistently delivering exceptional value and service to customers and supplier partners. uBid is a brand name marketplace that offers leading manufacturers merchandise to consumers and businesses at prices even lower than wholesale.

The NetScaler 9000 Series family of application delivery systems represents an emerging category of highly application-intelligent networking infrastructure products. Application delivery is characterized by an integrated set of optimization, security, Layer 4-7 switching, and secure remote access functionality that is delivered through a single, unified platform. The benefits derived from application delivery apply to all types of applications traversing across any IP network to a wide variety of end users.

"Response times are critical to earning customer loyalty on the Internet, which is why NetScaler is getting traction with the top Internet properties including the four largest sites in the world," states Mark Weiner, vice president of worldwide marketing, NetScaler. "We are delighted that uBid is leveraging our products to accelerate the ability of its customers to view more pages and secure its online bidding application and transactions."

About uBid

uBid is a leading brand name auction marketplace that offers consumers and businesses leading manufacturer's merchandise below wholesale prices. Founded in 1997, uBid has swiftly emerged as a major force in the e-commerce world. Today, as a member of Petters Group, uBid specializes in providing customers with savings on items from leading brands. In addition to uBid's own product listings, uBid features uBid Certified Merchants listings in which consumers will find items listed by uBid-approved businesses. With more than 4 million registered users, uBid is committed to providing its valued customers with the highest quality experience on the Internet and offers manufacturer warranties on most products. For more information, visit www.ubid.com.

About NetScaler

NetScaler provides networking systems that enable the fast and secure delivery of applications by integrating a unique suite of optimization, security and switching capabilities. The NetScaler 9000 Series application delivery systems provide improved application performance and hardened security for many of the world's largest enterprises, content providers and e-commerce vendors while greatly reducing total cost of ownership.

NetScaler headquarters are in San Jose, Calif. For more information, visit http://www.netscaler.com.

NetScaler is a trademark of NetScaler, Inc. in the United States and other countries. All other companies and products mentioned herein may be trademarks of their respective holders.

Contact: John Oh NetScaler, Inc. (408) 678-1722 joh@netscaler.com

 

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