Children's Record Label Announces 3-Record Deal With Scholastic Entertainment Featuring Beloved Best Seller, Clifford The Big Red Dog(TM)

Market Wire, August, 2004

When was the last time you heard of a group of award-winning producers and songwriters collaborating on an album of music to honor their larger-than-life, very favorite pooch! Never? Sit back and open your ears as Grammy-nominated producer Leib Ostrow and acclaimed songwriter/producer Jody Gray present Music for Little People's first of three audio collaborations with Scholastic Entertainment, "Clifford The Big Red Dog(TM) -- A Really Big Musical Tribute."

The CD features original songs written by Mike Himelstein ("Shrek," "102 Dalmatians"), Jody Gray ("Clifford's Really Big Movie") and Grammy and Emmy award-winner Dennis Scott ("Sesame Street"). There are also featured audio clips by Clifford's best friends, Emily Elizabeth (Grey De Lisle), T-Bone (Kel Mitchell) and Cleo (Cree Summer), the television show's star characters.

From the album's opening featuring the new revision of the television program theme song, "Clifford The Big Red Dog," written by Mark Motherspaugh (formerly of Devo), to the album's finale, "Once Upon A Lullaby," many of the lyrics (included in the CD packaging), center around the concepts and behaviors that have endeared Clifford to the world: Believe In Yourself, Be A Good Friend, Help Others, Be Kind. The lyrics on "Happy Being Who You Are" say it all:

You gotta dance like there's no one looking
Sing so they hear you near and far
Making the most of every moment
And be happy being who you are.

Performed in a variety of upbeat musical styles, this celebration of Clifford's life, friendships and adventures will surely have the entire family howling and stomping their paws to the beat of everybody's favorite big red dog.

The album concept was created in response to the popularity of Clifford The Big Red Dog(TM) by Music for Little People and Scholastic and is being released in conjunction with the home video release of "Clifford's Really Big Movie" (featuring well-loved John Ritter in his last movie performance). With over 110 million books in print, his own television series, a new movie and a variety of videos, toys and plush on the market, "Clifford The Big Red Dog(TM) -- A Really Big Musical Tribute" is just what his fans have been waiting for.

Consumer directed retail campaigns with Target, Wal-Mart, Toys"R"Us are in place, as well as a Amazon.com online campaign. Live Clifford appearances are being pursued as well.

Street Date: 9-14-04. Selection Numbers: CD/CS: R2/R4 78989, CD BLST: R2 78988. Retail Price: CD/CS: $9.98/5.98. For more information or to receive a promotional review copy, please contact Su Lukasha at 707-923-3991 ext. 108.

CONTACT: Su Lukasha 707-923-3991 ext. 108