Broadband IP Services Provider Endavo Selects Ubiquity Software

Market Wire, October, 2004

Endavo Media and Communications, Inc. (OTC BB: EDVO), formerly CeriStar, Inc., today announced the selection of Ubiquity Software, a leading provider of SIP-based communications software, to manage the creation and deployment of new enhanced VOIP services over the Endavo network. Ubiquity's SIP Application Server is being integrated into Endavo's National Data Center located in Atlanta, where integrated entertainment, data and voice services will be hosted and deployed across a national IP multicast network backbone beginning next quarter.

"We are establishing a carrier-grade software platform for the launch of our integrated broadband services delivery system. We expect our relationship with Ubiquity to help us compete aggressively in the converged IP services marketplace. Through this relationship, we look forward to bringing our customers a highly personalized experience with their communications services while offering them the highest level of service quality and security," said Paul D. Hamm, CEO of Endavo.

In addition to the National Data Center, 16 additional regional centers are being established to provide Endavo and its partners the ability to deploy robust IP service portfolios across DSL, cable modem, wireless and fiber to the home (FTTH) broadband access networks.

Ubiquity's Session Initiation Protocol ("SIP") Application Server is a carrier-class deployment platform and application creation environment that Endavo is utilizing to deliver cost-effective, reliable new services, differentiate its offering and drive new revenue streams. Ubiquity's platform is designed not only to allow Endavo to originate and terminate SIP-based communications services over its IP network, significantly increasing service margins, but also to provide unique, differentiated services that are critical to winning and maintaining consumer loyalty. The company anticipates that its partnership with Ubiquity will bolster its differentiation among US-based broadband providers through the creation of new, exciting IP communications services.

"The Broadband market is highly competitive with companies from VOIP, cable and satellite vying for market share and loyalty from consumers. Ubiquity will provide a strong platform for Endavo to compete aggressively with Broadband providers in the United States, together delivering the quality and accountability that consumers demand," said Danny Klein from Yankee Group.

About Endavo Media and Communications, Inc.

Endavo enables the managed delivery of all forms of digital entertainment and communications services through the use of open network architecture. By bringing together the technologies and partnerships required to manage the network end-to-end, Endavo has created a fully integrated and "trusted" IP services ecosystem that guarantees delivery, QoS and accountability. The Endavo Ecosystem is the catalyst that drives Content Providers and Consumers into a true value-based relationship.

About Ubiquity Software

Ubiquity Software Corporation develops and markets SIP-based communications software to service providers, ISVs and OEMs around the world. Its award-winning SIP Application Server (SIP A/S) is both a carrier-class deployment platform and a programmable, standards-based application creation environment (ACE) that allows customers to develop and deploy next-generation converged communications services. Ubiquity assists customers to accelerate the creation of customized SIP applications through its expert Professional Services Organization. The company has corporate offices in the US, UK, China, Japan and Canada. For more information, please visit www.ubiquitysoftware.com or email info@ubiquitysoftware.com.

Forward-looking statements in this release regarding Endavo Media and Communications, Inc. are made pursuant to the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. Investors are cautioned that such forward-looking statements involve risks and uncertainties, including, without limitation, continued acceptance of the company's products, increased levels of competition, new products and technological changes, the company's dependence upon third-party suppliers, intellectual property rights, and other risks detailed from time to time in the company's periodic reports filed with the Securities and Exchange Commission.

Contact: investors@endavo.com Suzy Eyre Endavo Media and Communications, Inc. 50 West Broadway, Suite 1100 Salt Lake City, UT, 84101 Phone: 801-297-8500 Fax: 801-933-5640