iVillage Inc. [IVIL] Chairman & CEO to Ring The NASDAQ Stock Market Opening Bell

Market Wire, January, 2005

What:

Douglas W. McCormick, Chairman and Chief Executive Officer of iVillage Inc. (NASDAQ: IVIL), will preside over the opening bell.

Where:

NASDAQ MarketSite -- 4 Times Square -- 43rd & Broadway -- Broadcast Studio

When:

Tuesday, February 1, 2005 at 9:30 a.m. EST

Why:

The NASDAQ Stock Market is proud to welcome iVillage Inc. and its CEO Douglas McCormick to the opening bell to kick off iVillage's 10th anniversary and in recognition of its recent acquisition of Healthology, Inc. In celebration of its 10-year anniversary, iVillage.com has been revamped and streamlined to make it easier to navigate and more in touch with women today. iVillage Inc., the Internet for Women™, is a leading women's media company and the number one women's community online.

Feed Information:

The opening bell is available from 9:20 a.m. to 9:35 a.m. on uplink IA-5 C-band/transponder 14. The downlink frequency is 3980 horizontal; audio: 6.2/6.8. The feed can also be found on Waterfront fiber 1623. If you have any questions, please contact the NASDAQ Traffic Department at (646) 441-5220.

Photos:

To obtain a hi-resolution photograph of the Market Open, please go to http://www.nasdaq.com/reference/marketsite_events.stm and click on the market open of your choice.

About iVillage Inc. [IVIL]:

iVillage is "the Internet for women" and consists of several online and offline media-based properties that seek to enrich the lives of women, teenage girls and parents through the offering of unique content, community applications, tools and interactive features. iVillage Inc. (NASDAQ: IVIL) was established in 1995 and is headquartered in New York City.

Average monthly page views for iVillage.com and its affiliate Web sites ("The iVillage Network") totaled nearly 366 million for the quarter ended September 30, 2004. In December 2004, according to comScore Media Metrix, The iVillage Network ranked 31st among the top 100 Web and Digital Media properties with approximately 16.9 million unique visitors in the United States and had an average reach of more than 10.5% of the total online population and approximately 14% of women 18 online. Also, according to the same report, The iVillage Network was the number one "women's community site" and the number four "community site" overall on the Web.

For more information about iVillage, visit http://www.ivillage.com.

Contacts: iVillage Inc. [IVIL]: Carl Fischer 212.600.6502 cfischer@mail.ivillage.com NASDAQ MarketSite: Traffic Department 646.441.5220