Silicon Valley Firm Debuts "Practical Contacts" Data Management System

Market Wire, June, 2006

Silicon Valley-based "A Practical Gal" announced today the debut of "Practical Contact," a new data and Contact management system designed with female executives in mind. Practical Contact, created by Jane Reeder, A Practical Gal's Founder and CEO, provides easy-to-use functions such as the "Keep-in-Touch" program, CardScan Integration and data synchronization, as well as numerous add-ons like easy invoice creation.

"I saw the real need for a contact management system with no 'geek speak,' complicated routines or unnecessary bells and whistles," said Practical Contact creator Jane Reeder. "Women in business have told me for years that they wished there was a down to earth, practical solution with a more intuitive design. We developed the project over several years, fine-tuning it based on what women felt was missing from current software; now we've succeeded and are filling an important niche in contact management systems.

Practical Contact makes it easy for businesses to connect with prospects and build strong relationships with consumers. Features and benefits include:

--  Practical Contact's "Keep-in-Touch" Program -- Create and manage your
    contacts with the click of a button.

--  Practical Contact's "CardScan" Integration -- Get business cards out
    of piles and into your database with a quick scan -- the days of typing
    them in are over!

--  Customization Included -- Whether you want to send email campaigns,
    create mailing labels, or news letters, Practical Contact software can be
    tailored to your company's specifications.

--  FREE On-site installation (in SF Bay Area)* -- Additional fee if
    outside of the SF Bay Area.

--  Thoughtful Extras -- Easy categorization, recognizable ways to find
    data, easy email, jump to websites, mapping, directions, calendars, opt-in
    programs, tracking for inventory, mileage, expenses and more.
    

*Additional cost for some features.

"A Practical Gal & Company is just that -- practical," said Ann Kent, co-founder of the book group expo. "With our book group expo project, we really needed a solution that was customized to our company's needs. It's a very unique event and an 'off-the-shelf' solution just wasn't going to cut it. Practical Contact is an ideal match for handling all of the details that are unique to this event."

A Practical Gal will be demonstrating the new Practical Contact software at the book group expo being held at the San Jose Convention Center June 17th - 18th. The event will feature prominent Bay Area authors such as Amy Tan and Khaled Hosseini, wine and chocolate tasting, book discussions and signings. More info: http://www.bookgroupexpo.com .

Media Contact: Jane Reeder A Practical Gal (408) 243-2104 ofc. (408) 219-9388 cell Email Contact