Hyatt Hotels & Resorts Open StayFit@Hyatt 24/7 Gyms to Help Business Travelers Stay in Shape on the Road

Market Wire, August, 2006

7. If You Can't Beat 'Em, Join 'Em: Consider moving your business meeting into the gym! There's a growing trend of business meetings at the gym, so why not kill two birds with one stone? It's the healthier version of the business meal or cocktails. Hey, it's just an idea!

8. Make sure you hydrate: You're losing water while you read this! To get the most out of your workout and the most out of your business, I want you to think about keeping your tank on full.

The "Escape the Rat Race" competition was modeled after obstacles business professionals can encounter while traveling. Each team went through a series of travel fitness scenarios as they raced against the clock to be crowned "the most fit business travelers." Scenarios included: sprinting through the airport when their departure gate has been changed, crunches to keep their waistline slim after an over-indulgent client dinner and climbing the stairs when the elevator is out and the meeting is on the tenth floor. The winning participants each received a $1,000 Hyatt gift card, and all competitors received Samsonite black label Pro-DLX business essentials travel bags.

"At Hyatt, we understand the stress of business travel and the importance of upholding one's daily routine even when away from home," says Gordon Tareta, assistant vice president of spas for Hyatt Hotels & Resorts. "Now, with 24/7 StayFit@Hyatt gyms, no matter what time guests arrive at their hotel, they can still enjoy the great workout they have at home and have access to state-of-the-art Life Fitness equipment anytime, any day."

Survival of the Fittest -- StayFit@Hyatt

Hyatt's new 24/7 gyms are an extension of the dynamic StayFit@Hyatt program launched in late-2005, which caters to fitness-conscious business and leisure travelers. In addition to offering 24/7 gyms featuring the latest high-tech cardio and strength-training equipment from industry leader Life Fitness, regularly scheduled exercise programs, and knowledgeable support staff on-site, StayFit@Hyatt also offers guests in-room, on-demand yoga videos through an exclusive partnership with Yoga Away; a 24-hour-a-day, seven day-a-week StayFit concierge service that provides workout attire upon request in under an hour; and complimentary GPS forerunner armbands to help runners and walkers easily monitor their heart rate, course and distance as well as provide easy navigation back to the hotel.

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CONTACT: Allison Szeliga Ketchum 646-935-4161/917-693-4735 Email Contact


 

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