Fashion Designers ROZAE NICHOLS, MONIQUE LHUILLIER and Collection bebe's DAVID CARDONA Among the Winners Accepting Awards at the 2006 LA FASHION AWARDS Presented by Saturn With Los Angeles Magazine

Hosts Jon Kelley ("Extra TV") and Lauren Holly ("NCIS" on CBS) provided an entertaining welcome to the 2006 LA FASHION AWARDS stage production which opened with models lounging "backstage" on stage in Bed Head pajamas on the new Saturn Sky Roadster. The Awards presentations were interspersed with video vignettes providing refreshing back-story on all of the nominees and honorees, and runway shows featuring capsules collections from the Fashion Innovator nominees Rozae Nichols, Juan Carlos Obando, and Society for Rational Dress' Corinne Grassini.

Winners of the 2006 LA FASHION AWARDS:

MAFI (Moss Adams Fashion Innovator) Award
Presenter: Rob Greenspan, managing director, Moss Adams LLP
Winner: Rozae Nichols
Accepting the Award: Rozae Nichols

Marketing Excellence Award:
Presenter: Ron Herman, 2005 LA FASHION AWARD Winner
Winner: COLLECTION bebe
Accepting the Award: designer David Cardona

Fashion Retailer Award:
Presenter: Catherine Adair, costume designer "Desperate Housewives"
Winner: decades & decadestwo
Accepting the Award: owner Cameron Silver & co-owner Christos Garkinos

Wells Fargo Century Fashion Achievement Award:
Presenters: Kevin Sullivan, EVP Wells Fargo Century with special guest
actress Michelle Trachtenberg
Winner: Monique Lhuillier
Accepting the Award: designer Monique Lhuillier

Fashion Communications Award
Presenter: Rose Apodaca, style writer and co-owner A+R
Winner: Arianne Phillips, stylist & costume designer
Accepting the Award: Rose Apodaca on behalf of Arianne Phillips who was on
the film set of "3:10 to Yuma" in Sante Fe, New Mexico, with Russell Crowe
and Christian Bale.

Inspiration Award
Presenters: Megan Griffith, Denizen Gallery owner and former Gen Art
director, with Nikolaki designer and FIDM educator Nick Verreos of "Project
Runway" fame
Winner: Gen Art
Accepting the Award: Jennifer Egan, regional director, Gen Art Los Angeles

NASDAQ California Apparel Stock of the Year Award:
Presenter: Bruce Aust, NASDAQ
Winner: Charlotte Russe
Accepting the Award: Mark Hoffman, CEO

In a surprise outcome, innovative celebrity retailer Kitson, nominated in TWO categories, Marketing Excellence and Fashion Retail, was passed by vintage specialist decades & decadestwo on the retail side and upstart COLLECTION bebe on the marketing side.

Guests in attendance were a Who's Who of the West Coast style industry, including retailers Ron Herman, Lisa Kline, Fraser Ross of Kitson, Mark Werts of American Rag, Jeannie Lee of Satine, designers Kevan Hall, Trina Turk, Nony Tochterman, Christopher Enuke, Suss Cousins, Meghan Fabulous, Uriel Saenz, Octavio Carlin, Juan Carlos Obando, Corinne Grassini of Society for Rational Dress, Gai Gherardi & Barbara McDaniel of LA Eyeworks, Project Runway alums Daniel Franco, Raymundo Baltazar, Nick Verreos and Andrae Gonzalo, among others. Celebrities coming out to show their support for California's brightest fashion talents included Michelle Trachtenberg, Lisa Edelstein, Aimee Garcia, and Adewale Akinnuoye-Agbaje.

SATURN is the presenting sponsor of the second annual Los Angeles Fashion Awards. Moss Adams LLP, Wells Fargo Century, NASDAQ and FedEx lead the slate of supporting sponsors, which includes Design Tonic, WGSN, Market Wire, FTC Commercial Corporation, Traction Press, Clear Image Printing, Cloutier Agency, Much and House PR, Evolutionary Media Group, Santee Village Lofts, LA Fashion District BID, Directives West, Biotherm and Paul Mitchell. The Standard, Downtown LA and Hotel QT are the Official Hotel Partners. The Scottish Fashion Awards are special friends of the event, with a creative cultural exchange program established earlier this year. Glass artist Caleb Siemon is the Award designer, and Tattooed Steel has provided custom jewelry to commemorate the event.

Several fashion and business not-for-profit membership organizations, including the California Fashion Association (CFA), Fashion Business Incorporated (FBI), Fashion Group International of Los Angeles (FGI-LA), LA Economic Development Corporation (LAEDC), Los Angeles Area Chamber of Commerce (LAACC) and the World Trade Center Association (WTCA) endorse the event. Los Angeles magazine is the presenting media partner. Surface magazine, California Apparel News, LA.com and LA Weekly are among the media sponsors. Reception providers include Sauza Tequila, Cruzan Rum, Plymouth Gin, Courvoisier Cognac and Starbucks Liqueur. A California Wine Bar featured Wente Vineyards, Tamas Estates and Murrieta's Well labels with custom wine glasses supplied by Bormioli Rocco Glass Co. Delicious appetizers provided by Pane e Vino, Duxbury's, Tiara Café, Chocolate Box and Sweet Cake. HINT Essence Water will provide refreshment. DJ Crash designed the music, and video artist Jessica Snow created a custom film, "Window Shopping" for the event.

SATURN

Within the next year Saturn will double the number of entries in its portfolio with the SKY roadster, VUE Green Line hybrid, all-new AURA sports sedan, the turbocharged SKY Red Line, the eight-passenger OUTLOOK crossover utility vehicle as well as the AURA Green Line hybrid. More information can be found at www.saturn.com .