Market Pulse Breaking News Alert for Tuesday, October 31, 2006: SIKY -- Sticky Web Projects Over $4M With 4.5 Cents EPS and OPT-IN Database Has $19.5M Yearly Income Potential!

Market Pulse News Alert for this AM, Stocks to Watch are: Sticky Web, Inc. (PINKSHEETS: SIKY), Microsoft Corp. (NASDAQ: MSFT), American Power Conversion Corp. (NASDAQ: APCC), and Sirna Therapeutics Inc. (NASDAQ: RNAI).

Investors need to be watching Sticky Web, Inc. (PINKSHEETS: SIKY) this AM! Sticky Web is an intellectual property company with key Internet, software and business method patents in e-mail, collaboration, web creation, e-commerce, and security. Sticky Web is a provider of web based applications and marketing products and services built through technology development and acquisitions and is licensing its portfolio of six patents and patents pending in various stages of issue with the USPTO. The patents cover electronic document publishing, e-mail management and distribution, e-commerce and marketing tools, access management to electronic documents and electronic document collaboration. Sticky Web has engaged General Patent Corporation International to license the 6,631,400 patent. The 6,631,400 patent is titled Method for Managing Bulk E-Mail Distribution. E-mail marketing exceeded $7 billion in 2005 according to independent studies prepared by eMarketer, Jupitermedia, META Group/IMT Strategies and Forrester Research. SIKY is negotiating with law firms to represent their 6,771,291 patent. The 6,771,291 is titled Method for Developing Electronic Documents Employing Multiple Display Regions. The '291 patent relates to electronic document creation and online collaboration utilizing multiple display regions, display screens or windows. As each patent is issued, SIKY looks to combine an operating company or possibly companies that complement the patent with technologies. The company believes this strategy will enhance their growth as well as leverage the competitive advantage of each patent in the market it covers. The management team is committed to the company's plan to license the patents and take any action necessary to maximize the revenue potential of each patent in the portfolio. SIKY has had several excellent news announcements out lately and one again before today's opening bell announcing that the company projects over $4M with 4.5 cents EPS, and their OPT-IN database has $19.5M yearly income potential! This could be great news for investors!

Sticky Web, Inc. (PINKSHEETS: SIKY) an intellectual property company with key Internet, software and business method patents in e-mail, collaboration, web creation, e-commerce, and security, commented today on how its acquisitions drive sales and earnings.

According to the each of the company's current and pending acquisitions, combined they project over $4,000,000 in sales for year-end 2006 and approximately 4.5 cents EPS with 36% net income on an estimated $1.6 million in net income.

Sticky Web plans to adapt the EResources 195,000,000 global OPT-IN e-mail addresses and data base management technology with its ASP technology.

--  195,000,000 global OPT-IN e-mail addresses.
--  Specific target segments.
--  Ability to create lists based on marketers' needs.

Sticky Web has set out to utilize Estrela's track record of quality service and its proven sales and e-mail management expertise to drive sales through its OPT-IN ASP.

--  Sales Organization.
--  Existing Client base.
--  Large Corporate campaign management ability.

Sticky Web's e-mail ASP platform, which is protected by its patent portfolio, combines the strengths of ERsources and Estrela. The company plans to begin to roll-out the technology offered through ASP on an international platform. The ASP technology includes:

--  Specific target segments.
--  Ability to create lists based on marketers' needs.
--  Scheduling and Reporting.
--  Certify that the e-mail reaches the correct address
--  and Guarantee e-mail delivery.

The company hopes to generate a minimum of $.10 cents per address using the ASP, in-house campaign management and specific list creation and rental. At $.10 cents per address this OPT-IN database has a market potential of $19.5 million annually.

About Sticky Web, Inc.

Sticky Web, Inc. is as a provider of web based applications and marketing products and services built through technology development and acquisitions and is licensing its portfolio of six patents and patents pending that represent key Internet and software technologies and business methods. The patents cover electronic document publishing, e-mail management and distribution, e-commerce and marketing tools, access management to electronic documents and electronic document collaboration. For more corporate information visit www.stickywebinc.com .

About EResources, Inc.

EResources Inc. owns and manages over 195,000,000 global OPT-IN e-mail addresses and provides businesses with marketing lists, sales leads and opt-in e-mail distribution to virtually any market segment or specifically chosen group of people, according to the marketers' needs. The e-mail addresses can be targeted to Interest, Hobby, Gender, Age, Occupation, Industry, State, City, or Country using cutting edge technology. For more corporate information visit www.buyoptins.com .