Eurekster's Top 10 List of Bizarre Swickis: From Celebrity Halloween Costumes to Animal Accessories

Market Wire, October, 2007

When you search on the Web, you know how random and weird your search results can be. With Halloween around the corner, Eurekster's swickis help you find those weird topics when you're actually looking for them. In honor of the season, here's a top 10 list of the most bizarre swickis, ranging from a top model's history of costumes to creatures of myth, lore and legend. To date, more than 100,000 swickis have been built, demonstrating a demand for communities to share information on topics that are of interest to them, and as a result creating a rich source of information for all.

A swicki is a custom search portal on a topic of your choice that you can create on your own and easily share with your community. With every search and vote, your swicki becomes more relevant for your community. Check out our top 10 bizarre swickis -- you'll soon find out more about crashes and the paranormal than you could imagine, all with just a click of your mouse.

1. Who doesn't want a leash for their pet lizard? - http://animal-accessories-swicki.eurekster.com/

2. Forget watching T.V., check out these gnarly crashes! - http://crash-swicki.eurekster.com/

3. How can she physically do that? - http://crazylinkz-swicki.eurekster.com/

4. Dungeons and Dragons fans, you're going to love this! - http://creatures-of-myth-lore-and-legend-swicki-swicki.eurekster.com/

5. Harry Potter as an aphrodisiac? - http://deathly-hallows-swicki.eurekster.com/Weasley/

6. Still need a costume -- creepy, flapper, Godzilla? This swicki sums it up - http://halloween-costumes-swicki.eurekster.com/

7. Who doesn't like Halloween?! - http://halloween-videos-swicki.eurekster.com/

8. For the celebrity buff in all of us - http://heidi-klum1-swicki.eurekster.com/heidi+klum+costume/

9. Have a sixth sense? - http://paranormal-swicki-swicki.eurekster.com/

10. All weird, all the time - http://the-strange-weird-and-bizarre-swicki-swicki.eurekster.com/

Wondering how you can build your own swicki? Visit www.eurekster.com to get started -- add videos to your swicki too!

ABOUT EUREKSTER

Eurekster, Inc. ( www.eurekster.com ) is a pioneer and leader in social search technologies. Its custom search portal and widget ("swicki") harness the knowledge, passion and behavior of online communities to improve the search experience, while creating online assets for Web publishers and infopreneurs. With Eurekster, Web publishers and infopreneurs can build and customize their "swicki" search portal on any topic, and share and distribute the social search widget to grow a community of interested users. With every search, the swicki becomes more relevant and meaningful to the user community, and more valuable to the swicki builder. To date, more than 100,000 swickis have been created by over 20,000 swicki builders in over 15 countries. Founded in 2004, Eurekster, Inc. is a venture-backed, privately held company headquartered in San Francisco, California with its research and development group based in Christchurch, New Zealand.

Contacts: Sherri Jessen Marketing Communications Manager, Eurekster 415-814-8587 Email Contact Audrey Craipain SHIFT Communications for Eurekster 415-591-8427 Email Contact