Lyric Culture Showcased in Store Windows on Madison Avenue in N.Y. & Robertson Blvd. in L.A.

Market Wire, November, 2007

Lyric Jeans, Inc. (PINKSHEETS: LYJN) today announced that Lyric Culture, its premium rock n' roll lifestyle brand, is currently featured in the store windows of the most prominent retail locations in New York and Los Angeles. Lyric Culture products are showcased in 15-foot window displays at GC Williams on Madison Avenue in New York and Lisa Kline on Robertson Boulevard in Los Angeles. The Lyric Culture windows will be up throughout November 2007 and are co-branded with the upcoming music-driven drama "August Rush," starring Freddie Highmore, Keri Russell, Jonathan Rhys Myers, Terrence Howard and Robin Williams.

Lyric Culture is known for fusing music and fashion with their line of premium denim and sportswear that features the lyrics to legendary songs made famous by The Beatles, Janis Joplin, Marvin Gaye, Lynyrd Skynyrd and many more.

"Being showcased in such prestigious specialty boutiques in the most prominent shopping areas with tons of foot traffic is tremendous exposure for Lyric Culture," said Hanna Rochelle Schmieder, President of Lyric Culture.

About: Lyric Culture is a music driven premium apparel line involving lyrical content on jeans, denim wear, leather and accessories. Each item in the collection reflects the personality, style and flare of the artist and song through its design. Lyric Culture fuses high fashion and music in a groundbreaking way, allowing the wearer to express themselves through the words of a classic song -- a modern twist to wearing your heart on your sleeve (and pant leg)! Visit www.LyricCulture.com .

Included in this release are certain "forward-looking" statements, involving risks and uncertainties, which are covered by the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, including statements regarding Lyric Jeans Inc. Such statements are based on management's current expectations and are subject to certain factors, risks and uncertainties that may cause actual results, events and performance to differ materially from those referred to or implied by such statements. In addition, actual or future results may differ materially from those anticipated depending on a variety of factors, including continued maintenance of favorable license arrangements, success of market research identifying new product opportunities, successful introduction of new products, continued product innovation, sales and earnings growth, ability to attract and retain key personnel, and general economic conditions affecting consumer spending. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof. Lyric Jeans Inc. does not intend to update any of the forward-looking statements after the date of this release to conform these statements to actual results or to changes in its expectations, except as may be required by law.Safe Harbor: This release includes forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 27E of the Securities Act of 1934. Statements contained in this release that are not historical facts may be deemed to be forward-looking statements. Investors are cautioned that forward-looking statements are inherently uncertain. Actual performance and results may differ materially from that projected or suggested herein due to certain risks and uncertainties including, without limitation, ability to obtain financing and regulatory and shareholder approvals for anticipated actions.

For more information, please contact: Lyric Jeans, Inc. publicity@lyricjeans.com