Digicel Acquires Tonga Mobile Operator TonFon
Market Wire, November, 2007
Digicel Pacific Ltd., the fastest-growing mobile operator in the South Pacific, today announced continued expansion efforts across the Pacific region with its latest acquisition of Tonga mobile operator TonFon. Subject to regulatory and other approvals, Digicel's acquisition also includes gaining TonFon's ISP and cable businesses.
With a population of 102,000 people and current mobile penetration at just 35% Digicel is committed to delivering mobile customers in Tonga real value, unprecedented service and new, first-to-market technology innovations. Digicel's efforts can only bring significant benefits to consumers, businesses and tourists, while at the same time increasing the competitiveness of Tonga and its attractiveness as a regional business center.
"As part of our regional expansion in the Pacific, we are delighted to announce our first step into Tonga today. We believe we have a great opportunity to build on the success of TonFon by introducing innovative, new products and services into the market and expanding the operation. We are excited about all the benefits that will be experienced by the people of Tonga," said Vanessa Slowey, Digicel Pacific Ltd. chief executive officer.
"This is a significant new development in the growth of Digicel in the Pacific region. Our aim is to place the entire Pan-Pacific region at the cutting-edge of wireless technology by delivering superior technology and being passionate about providing the best mobile phone service to customers," added Slowey.
Digicel first entered the South Pacific market with its launch in Samoa in November 2006, followed by the launch of Digicel Papua New Guinea in July 2007. According to the government's recent 2008 budget presentation, Digicel has already contributed to 0.7% growth to the Gross Domestic Product (GDP) of Papua New Guinea. The Governments of Fiji, Vanuatu and several other countries in the Pacific have committed to license Digicel in the near future.
Digicel South Pacific's sister company, Digicel Group, is the largest mobile operator in the Caribbean and new entrant to Central America. The company operates in 23 markets and has nearly six million customers.
About Tonga Location: South Pacific Population: 102,000 (November 2007) Telecommunications: 1 fixed line, 2 mobile operators Language: Tongan and English Economy: Tourism, fishing and agriculture
About Digicel Pacific Limited
Since its launch in the Pacific in November 2006, Digicel has become the fastest-growing mobile operator in the Pacific with current operations in Samoa and Papua New Guinea, as well as commitments from the Governments of Fiji, Vanuatu and several other countries in the Pacific. Digicel is renowned for competitive rates, unbeatable coverage, superior customer care, a wide variety of products and services, and state-of-the-art handsets.
Digicel Pacific is a proud sponsor of several national rugby teams across the Pacific including; Fiji Rugby, Digicel Fiji Sevens, Digicel Pacific Islanders Rugby Team and the Digicel Pukpuks.
Digicel Pacific is a sister company to Digicel Group in the Caribbean, which launched in 2001 and is now the largest GSM provider in the Pan Caribbean region with 5.7 million customers and employing in excess of 3500 people.
For more information, please visit www.digicelsouthpacific.com
Contact: Niamh Byrne Marketing Director Digicel Pacific niamh.byrne@digicelgroup.com +679 9996045 Dacrie Brooks Cohn & Wolfe - NY 212-798-9804 dacrie_brooks@nyc.cohnwolfe.com
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