Coffee Holding Co., Inc. Declares Special Cash Dividend

Market Wire, February, 2008

Coffee Holding Co., Inc. (AMEX: JVA) today announced that its Board of Directors has declared a special cash divided on the company's common stock of twenty-eight cents ($0.28) per share for stockholders of record at the close of business on February 15, 2008. The dividend is payable on February 29, 2008.

"We have decided to declare a special cash dividend to reward our loyal stockholders who strongly believe in Coffee Holding. Since our initial public offering in 2005, we have generated annual sales growth of 23% and 12% and have continued to generate strong earnings and positive cash flow. Because we believe that our balance sheet remains strong and we are confident about the future, we believe it is the right time to share our success with our stockholders. We will consider paying additional dividends in the future, depending on factors including our earnings and financial condition, our need for capital in connection with possible future acquisitions, and general economic conditions," said Andrew Gordon, President and Chief Executive Officer.

About Coffee Holding

Coffee Holding is a leading integrated wholesale coffee roaster and dealer in the United States and one of the few coffee companies that offers a broad array of coffee products across the entire spectrum of consumer tastes, preferences and price points. Coffee Holding has been a family operated business for three generations and has remained profitable through varying cycles in the coffee industry and the economy. The Company's private label and branded coffee products are sold through the United States, Canada and abroad to supermarkets, wholesalers, and individually owned and multi unit retail customers.

For further information contact: Andrew Gordon President and Chief Executive Officer Telephone: (718) 832-0800