Pixim(R) Digital Pixel System(R) Technology Powers the VideoIQ(R) iCVR(TM) Intelligent Surveillance Camera

Market Wire, March, 2008

Pixim Inc., a leading provider of image sensors and processors for enterprise security cameras, announced that its award-winning Digital Pixel System technology has been incorporated into the VideoIQ iCVR(TM) -- its intelligent surveillance Camera with Video Recording -- introduced on March 4, 2008. The VideoIQ iCVR will be demonstrated at ISCWest April 2-4 in Las Vegas, NV.

The iCVR camera is the first high-performance day/night network camera with content-aware storage, intelligent networking, analytic detection and object search built directly into the camera. The VideoIQ iCVR (Intelligent surveillance Camera with Video Recording) high-quality security camera promises to revolutionize how IP video surveillance works -- turning video into a proactive security solution while setting a new benchmark for scalability, fault tolerance, ease of use and total cost of ownership.

"The VideoIQ iCVR turns video into a powerful security solution for both incident detection and investigation," said Scott Schnell, president and CEO of VideoIQ. "As such, it's crucial that the images captured be the best possible quality regardless of lighting conditions. The Pixim Digital Pixel System technology provides the ultra-wide dynamic range, color accuracy and direct digital output needed for our revolutionary new video surveillance system."

Pixim Digital Pixel System technology is the only video image capture technology to employ hundreds of thousands of pixels, each acting like an individual camera. These self-adjusting pixels eliminate image-compromising visual noise and deliver high resolution, natural color and clarity -- in all lighting conditions. Pixim's all-digital system overcomes typical impediments of existing analog CCD technologies to provide positive subject identification.

"Too often, traditional cameras miss critical details. Pixim's all-digital technology delivers the certainty desired by security professionals," said John Monti, vice president of marketing and business development, Pixim. "In selecting our Digital Pixel System technology for its iCVR camera, VideoIQ signals that it is serious about delivering its customers clear, accurate video intelligence."

About Pixim

Pixim Inc. has developed an imaging technology that revolutionizes the way video cameras capture and process images. Unlike traditional cameras, where each pixel cannot adjust to highlights and lowlights in the same scene, Pixim's patented Digital Pixel System technology empowers hundreds of thousands of pixels to act like individual cameras constantly self-adjusting. This all-digital system enables Pixim-powered cameras to efficiently capture the whole picture, regardless of lighting condition or application -- thus securing the highest resolution, natural color and clarity, while automatically eliminating image-compromising visual noise (e.g., glare, reflections). The result is more than superb image quality; it is accurate, actionable information that gives users the strength of certainty.

Pixim chipsets are incorporated into more than 150 security camera models that ship to more than 70 countries worldwide. Visit www.pixim.com/cameras for a complete listing of Pixim-based cameras. For general information, visit www.pixim.com or call Pixim's headquarters in Mountain View, Calif., at (650) 605-1107.

For more information on the VideoIQ iCVR intelligent network camera, please visit www.videoiq.net/products .

Pixim and Digital Pixel System are registered trademarks of Pixim Inc.

Product or service names mentioned herein are the trademarks of their respective owners.

Contact: Susan Lider Public Relations for Pixim Inc. 650-321-2084 Email Contact