Coyote Point Expands Partner Program With Leading MSPs
Market Wire, March, 2008
Coyote Point Systems, Inc., the leader in Non-Stop, Affordable Application Availability(TM), announced that the Coyote Point Partner Program now includes a roster of the leading Managed Service Providers (MSPs) and hosting providers, including BC Networks, DBSi, iNetU, I-SPAN, Layer Technologies, Pathfinder, Superb Internet and VISI.
"The MSPs represented in our Coyote Point Partner Program excel by keeping Websites and business applications up and running with high availability and accelerated performance," said Richard De Soto, Vice President of Sales and Marketing for Coyote Point Systems. "We are proud to have assembled a top-flight roster of MSPs that rely on Coyote Point products for their services that cover the gamut of high availability, disaster recovery, business continuity and dedicated hosting services and solutions. In addition, since we target the small to mid-market, MSPs are an excellent channel to that market."
Coyote Point's MSP partners are recognized in the managed services and hosting industry for what Dr. Jim Metzler of Ashton, Metzler & Associates, terms as the advantages of using MSPs for delivering applications over the Internet:
More In-House Expertise: The network, security and application issues associated with ensuring acceptable application performance over the Internet are quite complex. In most cases, MSPS will have more expertise than a business's IT organization. This is particularly important in the small to mid-market since they have limited IT staff.
Better In-House Technology: In many cases, MSPs will have developed technology designed specifically to solve the problems associated with ensuring acceptable application performance over the Internet.
Better Processes: Because an MSP performs services for thousands of customers, they are likely to have spent the time and resources to have developed and implemented effective processes.
Lower Costs: Even if an IT organization had all the capabilities of an MSP, the MSP would likely have a lower cost structure. This lower cost structure is due to the economies of scale inherent in developing the capability to successfully deliver applications over the Internet and then using this capability to serve thousands of businesses. Coyote Point's load balancing and application acceleration affordable solutions fit perfectly with MSP budgets and allow them to provide cost-effective solutions to their customers.
"There are many advantages of using a Managed Service Provider in the delivery of applications over the Internet," said Jim Metzler, an authority on network technology and business applications. "Today, some businesses are reticent to use the Internet for applications that are business-critical and delay-sensitive; however, technologies such as load balancing can significantly improve application availability and performance over the Internet, particularly when deployed using an MSP's intelligent distributed infrastructure."
"Coyote Point is the best alternative for MSPs who can't afford to spend $30K per load balancer, because Coyote Point delivers most of the necessary functionality at a lower price," said Konstantin Vilk, Director of Operations for I-SPAN.
"As a disaster recovery and managed hosting provider, it is imperative that we provide the highest levels of availability to both our DR and hosting clients," said Christopher Black, Director of Information Technology at DBSi. "By using Coyote Point's Envoy Geoclustering as a front-end, we are able to load balance between our data centers to enable almost any application to work natively in a distributed model. This improves service levels delivered to the end user and overall availability."
"We are pleased to offer Coyote Point-based solutions to support a wide range of client implementations including high-availability Web applications, disaster recovery solutions, and even enterprise-wide application services," said John Pozadzides, Chief Marketing Officer of Layered Technologies. "We view this relationship as key to meeting our client's expectations for value and reliability."
"Coyote Point's Equalizer Series systems and partner program are essential components of VISI's solutions focus," said Gary Elfert, Director of Sales for VISI. "With Coyote Point's cost-effective load balancing systems, we can ensure that our customers' growing business networks have all the reliability, speed and high availability they need to handle everyday traffic as well as the spike of an 'Oprah' moment that can literally take down an unprepared network."
About the Coyote Point Partner Program
Members of the Coyote Point Partner Program benefit from direct access to Coyote Point engineering and support resources, product discounts, co-marketing opportunities and input into the Coyote Point product and technology roadmap. Coyote Point Partners receive benefits including:
-- Ability to buy direct from Coyote Point at near distributor pricing
-- Earn Market Development Funds at a higher rate than standard partners
-- Opportunities for tradeshow participation and other joint marketing
activities
-- Full access to Coyote Point's online Partner Resource Center
-- Use of Coyote Point logo and branding
-- Beta Program -- Opportunity to participate in early Beta technology
programs
-- Sales leads from marketing campaigns and tradeshows
-- Reseller sales and technical webinars -- Learn about product and sales
tips
-- Public Relations activities -- increased exposure and customer case
studies.
-- Eligibility for participation in annual partner summits with Coyote
Point executives
-- Eligibility for spiff programs as incentives for increased Coyote
Point sales.
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