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Market Wire

Exhibit Added-Cott Reports First Quarter 2008 Results

Market Wire,  April, 2008  

Cott Corporation (NYSE: COT)(TSX: BCB), the world's largest retailer brand soft drink provider, announced today its results for the first quarter ended March 29, 2008.

FIRST QUARTER 2008 CONSOLIDATED RESULTS

Filled beverage volume on eight-ounce equivalent cases (beverage case volume) was down 5.1% as compared to the prior year. Total eight-ounce equivalent case volume (case volume), including concentrate unit sales, decreased 14.5% to 271.7 million as compared to the first quarter of 2007. The majority of the decline was due to a 39.2% decline in RC International, reflecting previously disclosed higher than normal bottler shipments in the fourth quarter of 2007 ahead of price increases in the first quarter of 2008.

First quarter revenues were $389.7 million, down 2.6% from $400.2 million in the prior year quarter. The decrease was primarily due to case volume decline in North America and RC International, partially offset by price increases implemented during 2007 and International beverage case volume growth.

The first quarter gross margin was 10.5% compared to 13.4% in the prior year first quarter. The decrease was due to higher ingredient and packaging costs, higher bottled water mix and lower volume in North America, partially offset by price increases. However, the gross margin was up 90 basis points in the first quarter of 2008 versus the fourth quarter of 2007. The sequential improvement reflects the benefits of price increases implemented in 2007 that were fully realized in the first quarter of 2008 and allowed the Company to cover commodity cost increases.

Selling, general and administrative expenses were up $15.3 million or 40.6% to $53.0 million from $37.7 million in the prior year. This increase was primarily due to $8.0 million of executive transition costs (non-cash stock compensation was $1.9 million), $2.2 million of additional selling and marketing costs, $2.1 million of increased bad debt expense, $1.3 million of increased amortization expenses related to the change in the estimated life of certain trade names, $1.1 million additional depreciation and impairments associated with vending equipment and $1.3 million of foreign exchange effects.

Operating loss was $12.1 million in the first quarter of 2008 as compared to income of $15.5 million for the comparable prior year period.

The effective tax rate for the quarter was a negative 11.3% in 2008 versus 29.4% in 2007. This is primarily due to losses generated in the U.S. for which no tax benefit can be recognized until the probability of future recovery is improved.

Net loss in the quarter was $20.7 million (or $0.29 per diluted share), compared to net income of $4.8 million (or $0.07 per diluted share) in 2007.


-------------------------------------------------------------------
                      1st Quarter Key Indicators
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                                             2008             2007
                                             ----             ----
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Volume (8oz MM)                             271.7            317.8
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 Beverage                                   183.0            192.9
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 Concentrate                                 88.7            124.9
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Revenue ($MM)                            $  389.7          $ 400.2
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Gross Margin                                 10.5%            13.4%
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Net (Loss) Income ($MM)                  $  (20.7)         $   4.8
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Reported EPS                             $  (0.29)         $  0.07
-------------------------------------------------------------------

"Despite our pricing efforts, earnings did not meet expectations, and the turnaround process in the U.S. is taking longer than expected," said Interim Cott Chief Executive Officer David T. Gibbons. "The Board of Directors has made some tough but necessary changes that our disappointing results called for; we must improve our execution to accelerate the turnaround of the U.S. business."

FIRST QUARTER 2008 BUSINESS UNIT HIGHLIGHTS

North American case volume declined 4.5% to 156.9 million cases and revenue declined by 7.1% to $274.6 million, when compared to the first quarter of 2007, as a result of the continued decline in the demand for Cott's core products in the U.S. North American gross margins were impacted by lower volumes and a higher mix of lower-margin bottled water volume. Absent foreign exchange impact, North American revenue declined 9.1% (See Exhibit 5).

The International business unit generated revenue growth of 9.9% to $115.1 million as compared to the prior year, with beverage case volume up 3.5% to 47.4 million units. Absent foreign exchange impact, International revenue grew 8.6% as compared to the prior year (See Exhibit 5). The U.K./Europe total case volume increased 3.7% to 39.6 million cases and revenues increased 13.4% to $92.9 million, which reflects positive volume growth, pricing and a significant shift in mix towards more healthy and premium NAFNAC (No Artificial Flavour and No Artificial Colour) products. In Mexico, higher pricing drove a revenue increase of 8.6% to $16.1 million, although due to softness with modern trade and club customers, overall case volumes were relatively flat at 7.6 million cases as compared to the prior year quarter.