RIM Introduces the BlackBerry Bold Smartphone

Market Wire, May, 2008

Through its integrated GPS, the BlackBerry Bold smartphone can pinpoint its exact location, supporting applications like BlackBerry® Maps and other location-based applications or services. With its improved rendering capabilities, faster download speeds and ability to support simultaneous voice and data, the BlackBerry Bold smartphone even allows users to navigate while on a call.

FIRST CLASS PHONE

The BlackBerry Bold smartphone features a new acoustic design that increases the size of the phone's audio sweet spot, improving listening quality and clarity. It also comes with numerous premium phone features including Speaker Independent Voice Recognition (SIVR) for Voice Activated Dialing (VAD), Bluetooth® 2.0, with support for hands-free headsets, stereo headsets, car kits (including car kits that adhere to the Bluetooth Remote SIM Access Profile) and other Bluetooth peripherals. It is a quad-band EDGE and tri-band HSDPA handset that supports global roaming(iiii) and features dedicated 'send', 'end', and 'mute' keys, smart dialing, speed dialing, conference calling and call forwarding. It also features noise cancellation technology that offsets background noise, a powerful speaker phone and support for polyphonic, mp3 and MIDI ring tones.

ROBUST EMAIL & MESSAGING

Like all BlackBerry smartphones, the BlackBerry Bold gives users the industry's leading mobile messaging solution. It works with BlackBerry® Enterprise Server, which enables advanced security and IT administration within IBM® Lotus® Domino®, Microsoft® Exchange and Novell® GroupWise® environments, as well as BlackBerry® Professional Software for small businesses. It also works with BlackBerry® Internet Service, which gives users access to up to 10 work or personal email accounts (including most popular ISP email accounts), and the BlackBerry® Unite! software for SOHO and home users.

CONVENIENT ACCESSORIES

The BlackBerry Bold smartphone comes with a variety of convenient accessories including a stereo headset, travel charger, carrying case or sleeve and USB cable. Users will also be able to personalize their BlackBerry Bold smartphone by purchasing replaceable leather-like backplates that come in a range of colors. The removable / rechargeable 1500 mAhr battery provides multi-hour usage with a target talk time of approximately 5 hours and 13 days standby time.

Accessories for BlackBerry smartphones, including leather holsters and totes, charging pods, premium earphones, the BlackBerry® Remote Stereo Gateway and Bluetooth headsets, are available through retail outlets or online at: www.shopblackberry.com .

AVAILABILITY

The BlackBerry Bold smartphone (model number: 9000) is scheduled to be available from wireless carriers around the world beginning this summer.

For more information please visit: www.BlackBerryBold.com .

About Research In Motion (RIM)

Research In Motion is a leading designer, manufacturer and marketer of innovative wireless solutions for the worldwide mobile communications market. Through the development of integrated hardware, software and services that support multiple wireless network standards, RIM provides platforms and solutions for seamless access to time-sensitive information including email, phone, SMS messaging, Internet and intranet-based applications. RIM technology also enables a broad array of third party developers and manufacturers to enhance their products and services with wireless connectivity to data. RIM's portfolio of award-winning products, services and embedded technologies are used by thousands of organizations around the world and include the BlackBerry® wireless platform, the RIM Wireless Handheld(TM) product line, software development tools, radio-modems and software/hardware licensing agreements. Founded in 1984 and based in Waterloo, Ontario, RIM operates offices in North America, Europe and Asia Pacific. RIM is listed on the Nasdaq Stock Market (NASDAQ: RIMM) and the Toronto Stock Exchange (TSX: RIM). For more information, visit www.rim.com or www.blackberry.com .


 

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