JACK'S(TM) Launches the First FDA Over-the-Counter (OTC) Approved Hangover Relief Medicine

Market Wire, June, 2008

PHOTO ADVISORY: Absenteeism and poor job performance resulting from hangovers cost the nation $148 billion annually, according to the Annals of Internal Medicine. Statistics show that 34% of Americans who consume alcohol are binge drinkers and over half (52%) of college students are binge drinkers.

DINOCO International Corporation has recently been granted FDA OTC approval to begin marketing and selling its patent pending JACK'S(TM) ( www.getyourjack.com ) brand of hangover relief medicines to retailers and consumers throughout the U.S.

JACK'S(TM) Hangover Relief is the first product of its kind to be granted FDA OTC approval for the temporary relief of hangover symptoms.

JACK'S(TM) Hangover Relief medicine consist of caffeine, acetaminophen and calcium carbonate caplets, which relieve symptoms of headache, fatigue, muscular aches, heartburn, sour stomach, upset stomach, pre-menstrual cramps, menstrual cramps and generalized aches and pains associated with a hangover. JACK'S(TM) Hangover Relief DECAF (non-caffeinated) medicine consists of acetaminophen and calcium carbonate caplets, which relieve symptoms of headache, muscular aches, heartburn, sour stomach, upset stomach, menstrual cramps and generalized aches and pains associated with a hangover.

JACK'S(TM) creates custom packaging to appeal to its retailers and consumers in the environment in which they are immersed. For example, JACK'S(TM) "19th Hole" Hangover Relief is designed for golf enthusiasts and is available at country clubs, golf pro shops and local bars golfers frequent after playing a round or two. JACK'S(TM) "Tailgate" Hangover Relief is available at retail locations and bars that surround college campuses and major sporting event arenas and stadiums that sports enthusiasts frequent before and after an event. JACK'S(TM) "Big Rig" Hangover Relief is available at truck stops and diesel mechanic shops where truck drivers frequent regularly. JACK'S(TM) "High Rollers" Hangover Relief is designed as a playing card and is positioned in hotels and hotel casino mini-bars and gift shops. JACK'S "Wine" Hangover Relief is designed for wineries, wine gift shops and wine retailers, and JACK'S(TM) election-themed Hangover Relief consists of "retro-style" democratic and republican versions, which is popular during convention rallies and political fundraisers. All of JACK'S(TM) products have high quality packaging designed to be collector items.

JACK'S(TM) also has customized packs for hotels, casinos, military, cruise lines, auto racing and airline travel and holidays. JACK'S(TM) offers custom packaging for corporate clients, private label brands, weddings and gift cards.

Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=788184

Add to Digg Bookmark with del.icio.us Add to Newsvine

Contact: Suzanne Smalley 533 Church Street Nashville, TN 37219 (888) 852-2549 Email Contact