Brookfield Asset Management Q2 2008 Results Conference Call & Webcast

Market Wire, July, 2008

Brookfield Asset Management Inc. (TSX: BAM)(NYSE: BAM)(AEX: BAMA) -

                              - NOTICE -
                     2008 SECOND QUARTER RESULTS

       CONFERENCE CALL AND WEBCAST FOR INVESTORS AND ANALYSTS

                 2008 Second Quarter Conference Call
                 -----------------------------------

                   Date: Friday, August 8, 2008

                   Time: 11:00 a.m. (Eastern Time)

You are invited to participate in Brookfield Asset Management's 2008 Second Quarter Conference Call & Webcast on Friday, August 8, 2008 at 11:00 a.m. (ET) to discuss with members of senior management our results and current business initiatives.

These results will be released on August 8th at approximately 8:00 a.m. and will be available following the release on our web site at www.brookfield.com under "Press Releases". The Conference Call will also be Webcast live on our web site, where it will be archived for future reference.

To participate in the Conference Call, please dial 1-800-319-4610 toll free in North America, or for overseas calls please dial 604-638-5340 at approximately 10:50 a.m. For those unable to participate in the Conference Call, a taped rebroadcast will also be available until midnight September 8, 2008. To access this rebroadcast, please call 1-800-319-6413 or 604-638-9010 (password: 2811).

If you have any questions about the Conference Call, please contact Linda Northwood, Director, Investor Relations at 416-359-8647 or by email at lnorthwood@brookfield.com .

Brookfield Asset Management Inc. is focused on property, power and infrastructure assets and has approximately $95 billion of assets under management. The company's shares are listed on the New York and Toronto stock exchanges under the symbols BAM and BAM.A, respectively, and on Euronext under the symbol BAMA. For more information, please visit Brookfield's web site at www.brookfield.com .

Contacts: Brookfield Asset Management Inc. Linda Northwood Director, Investor Relations (416) 359-8647 Email: lnorthwood@brookfield.com Website: www.brookfield.com