Mercent Named to 2009 AlwaysOn OnMedia 100 List

Market Wire, February, 2009

Mercent(TM), a provider of online marketing software and services for retail merchants, today announced the company's inclusion in the 2009 AlwaysOn OnMedia 100 List. Mercent was named a winner in the Technology Enablers category.

The OnMedia 100 Award is given to private, emerging technology companies in the advertising, publishing, marketing, branding and public relations spaces. Mercent was selected by the AlwaysOn editorial team over hundreds of other companies based on demonstration of growth, market opportunity, quality of innovation and customer traction. Mercent and the other OnMedia 100 winners will be recognized this week at the OnMedia 100 Conference at the Ritz Carlton, New York City.

"Mercent is proud to be designated a member of the OnMedia 100 for 2009," said Mercent CEO Eric Best. "We've seen great success working with search and interactive marketing agencies to serve the retail vertical. We're always on the lookout for distribution opportunities with new agency partners, and OnMedia NYC is the perfect venue to make those connections."

Mercent helps leading retailers drive revenues and profits through more than 50 e-commerce channels, including comparison shopping engines, transactional marketplaces, paid inclusion programs, and affiliate networks. Through the on-demand marketing platform, Mercent Retail, retailers and their agency service providers can manage key aspects of their online merchandising, including automatically optimizing for profitability, inventory, and other business goals with substantially less time and effort.

Information regarding Mercent Retail shopping feed and paid inclusion management technology, Mercent Performance marketing services, and the complete list of online marketing channels in the Mercent Shopping Network is available at www.mercent.com .

About Mercent

Mercent provides online marketing technology and services to help retail merchants optimize performance across online marketing channels. Mercent's on-demand platform, Mercent Retail, connects existing retail management systems and The Mercent Shopping Network, a network of more than 50 online shopping destinations including transactional marketplaces such as Amazon.com and SHOP.COM, comparison shopping engines (CSEs) such as Shopping.com and Shopzilla, paid inclusion programs like Yahoo! Search Submit Pro, and affiliate marketing programs such as LinkShare and the Google Affiliate Network. Mercent Retail makes it easy for merchants to increase revenue and gross margins by promoting the right products with the right merchandising offers and placement using optimized product data feeds to these key retail channels. Mercent customers include Brookstone, 1-800-Flowers, Bass Pro Shops, Benefit Cosmetics, Celebrate Express, GUESS?, Levenger, Redcats Group, REI, and other leading retailers. Mercent is an Amazon.com Certified System Integrator, Buy.com Gold Certified Partner, SHOP.COM Certified Data Feed Provider, certified Google Product Search Partner and Yahoo! Search Submit Pro certified feed provider. Founded by veterans of Amazon.com, Mercent is a venture-funded company based in Seattle, WA. For more information, visit www.mercent.com .

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Contact: Todd Sherman Communications Mercent 206-832-3900 Email Contact