Jorg Gray to Celebrate U.S. Launch of Watch Line With a Presidential Visit

Market Wire, May, 2009

Jorg Gray, an American maker of luxury timepieces, today announced the official U.S. launch of its line of watches at JCK Las Vegas, the watch and jewelry industry's leading event. Following a successful debut earlier this year in Basel, Switzerland, the Jorg Gray collection now boasts 140 men's and ladies' timepieces, all premiering in Las Vegas from May 30 through June 2.

Jorg Gray enjoyed overnight success when President Barack Obama began wearing the brand's 6500 Chronograph after receiving the timepiece as a birthday present in late 2007. Since then, Obama has been continuously photographed sporting the watch at such notable occasions as his inauguration, the signing of his first presidential proclamation and the G-20 Summit in the United Kingdom. To honor the historical significance of the 44th President and meet the high demand for the 6500, Jorg Gray created a commemorative edition of the watch, available in both men's and ladies' styles.

"The Jorg Gray line has received an overwhelming international response since Baselworld and we're seeing a growing demand across Asia, the United Kingdom and Latin America," said Trevor Gnesin, president of Jorg Gray. "JCK Las Vegas is the ideal location to formally introduce Jorg Gray to America, the watch industry and leading U.S. distributors. Just like President Obama, the Jorg Gray brand quickly established itself worldwide, and is recognized for having a timeless sense of style as well as the ability to shine in any environment."

President Barack Obama -- in his wax form -- will visit the Jorg Gray booth on Sunday, May 31, thanks to the world-renowned Madame Tussauds Las Vegas wax museum. Wearing the 6500 Chronograph, President Obama will be on display at the Jorg Gray exhibit, located on level two of the Sands Expo and Convention Center in the Hall of Time. Appointments can be scheduled to view the Jorg Gray line of timepieces from May 30 through June 2. Watches are priced between $275 and $500, and are currently available at www.jorggray.com or through select retailers worldwide.

About Jorg Gray

Founded in 1998, Jorg Gray has expanded from an American specialty private-label watch company to a worldwide brand. Revered for its luxury timepieces, Jorg Gray creates watches that people love not only for design, but also for their high level of quality. Jorg Gray's visually striking, boldly designed watches combine styling, materials and colors that appeal to today's men and women, while maintaining a respect for traditional values of precision and attention to detail. Please visit www.jorggray.com for additional information.

Contact: Alana Morgan Barokas Public Relations for Jorg Gray Email Contact 206.264.8220