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How Good A Shopper Am I? Conceptualizing Teenage Girls' Perceived Shopping Competence

Academy of Marketing Science Review, 2006 by Palan, Kay M

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Finally, future research should closely examine some of the public policy intervention strategies suggested previously in order to determine if it is possible to prevent or at least greatly diminish negative outcomes that potentially result from the inability to shop competently. Such knowledge would make a significant contribution to the welfare of our youth and society.

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How Good A Shopper Am I? Conceptualizing Teenage Girls' Perceived Shopping Competence

Academy of Marketing Science Review, 2006 by Palan, Kay M

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