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Chesapeake and Ohio Historical Magazine

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Articles in Jul/Aug 2002 issue of Chesapeake and Ohio Historical Magazine

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Your Work Five Ways to Speak Like Obama

Five Ways to Speak Like Obama

Barack Obama is a master at grabbing and keeping his audience's attention, which is the number one goal of any public speaker. How does he do it? Here are five key lessons from Obama's rhetorical playbook.
Your Industry Starbucks Makes Baristas Push Via Instant Coffee Hard

Starbucks Makes Baristas Push Via Instant Coffee Hard

I knew that Starbucks (SBUX) had given its employees an intensive crash course in Via as part of its high-profile rollout of the new instant coffee product. But I didn’t know how aggressive the company was training its employees to be. BusinessWeek is running a story on how Via sales pitches have gotten so intense that [...]
Your Money Danger: 3 Debit Card Scams to Avoid

Danger: 3 Debit Card Scams to Avoid

Crooks are coming up with clever ways to steal money from debit card customers. Here’s how to protect yourself.