LESCO launches new Web site

Golf Course News, Apr 2004

Golf course superintendents can now access LESCO product and technical information through the company's newly launched Web site: www.lesco.com.

"Revamping our Web site was long overdue and we're very excited about our new online presence, what it means for our customer and what it means for our business," says Michael DiMino, LESCO's president and chief executive officer. "This Web site, which we're calling LESCO Direct, greatly extends the level of service that we can provide our customers by creating an information-packed online presence that gives our customers the information they need when they need it."

Key content areas in the new site include:

* Special LESCO sales promotions

* A full LESCO product catalog

* Agronomic information

* Product labels and MSDS sheets

* A locator for LESCO Service Centers and Stores-on-Wheels

* Investor information

* Career opportunities within LESCO

"With our new LESCO.com, we are able to provide nearly all of the information our customers regularly request from us," adds Brett Barthel, LESCO's vice president of marketing. "By enabling our customers to monitor their account, gather product information and seek technical assistance through this user-friendly Web site, we are giving them more opportunities to focus on creative solutions that will help them build their businesses."

DiMino adds that LESCO is currently developing additional features that will be added to the Web site in the future.